Social Media Marketing
Engage your customers and expand your marketing reach with growth focused Social Media Marketing for SMEs and start-ups.
Let's see how it works...
Creative Design Agency
Let's see how it works...
Easy to understand packages starting from 5 hours per month with our
start-up package
£100 / month
Packages that are flexible and adaptable to best accommodate the needs of your business
No hassle cancellation policy
Reporting and analysis
Our packages start from 5 hours per month
Below are our most popular packages
Target audience profiling
Proactive audience growth with periodic #hashtag audits
Up to 2 social platforms
Weekdays
1 post / day
Basic reporting
Curated image content
Target audience profiling
Proactive audience growth with regular #hashtag audits
Up to 3 social platforms
Weekdays
1 post / day / platform
Basic reporting and analysis
Image & video posts
Basic custom editing
Message reminders
Target audience profiling
Proactive audience growth with weekly #hashtag audits
Up to 5 social platforms
Daily
1 post / day / platform
Detailed reporting and analysis
Image & video posts
Detailed custom editing
Proactive message and comment responses in your business voice *
Bespoke social media, content and video strategy
Competitor analysis
We can help provide you with an audit of your website and search engine ranking, and help you to improve how your website is ranking on search engines such as Google, Bing, Amazon.
If your website is looking a little dated and in need of a refresh or perhaps your business doesn't have one yet, either way, The Social Services can help you create, revitalise or overhaul your website.
Have a chat with a Social Services consultant and we will guide you to achieving the best out of your website.
The Social Services is here to assist you with managing your website and we have competitive hosting rates, so you have one less thing to worry about.
Our design team have a great deal of experience and all of the design tools necessary to achieve what ever you want. Whether this is a bringing to life a design idea you have or curating a design concept based on your ideas. Either way, we can help bring some exciting modern colour and design themes to your business, your marketing and help freshen things up!
There are three elements of copywriting.
website copywriting, SEO copywriting and content copywriting.
Website copy should strike a balance between highlighting what your business can do for your customers (what service or product you sell), while also communicating value and showing how you can solve your customers problems, all intertwined with some interesting storytelling to help connect on an emotional level with your users with your brand.
SEO copy is the wording on your website that helps search engines determine how to rank your website, predominantly based on how relevant your content is in relation to your customers search queries.
Content copy is more about what your business writes to inform, educate or entertain your consumers to an engaged audience. In other words, the content you produce to build an emotional connection with your customers and engaging a long term captive audience of fans who love your brand. This means your blogs, articles, newsletters and of course, your social media.
Often working in tandem with your copywriting efforts, marketing is not just what you say to your customers but HOW you say it. To do this effectively, marketing is more about the process of understanding your customers and how to engage, build and maintain relationships with them.
Marketing is the key to an organisation's success, regardless of the size of the organisation.
Marketing is both digital and offline and there are many aspects and sub-types involved. The Social Services can help you determine and pursue the best marketing strategy for you and help you to engage and retain your customers.
Well let's answer your question with a question. Do your customers use the internet?
Given 84% of all adults in the UK own at least one smartphone; that 92.5% of the UK population are frequent internet users on either a smartphone or a desktop machine; and (in 2021) 77.9% of the UK population are active social media users, our short answer is:
Yes!
Given these statistics, we believe that is it is becoming increasingly important for businesses like yours to be accessible and promoted on social media.
If your competitors already use social media, you need to take action as they are likely interacting with your customers on social media. If your competitors are not yet using social media, then you need to take action to get there first.
The key things to understand are the demographics of who your key customer base is. We can do a quick audit of your business and with this information, we can help you determine which platform(s) are best suited to your business.
We can help you manage any and all social platforms.
Typically we find that your business will want to use a diverse array of social media.
No matter which platform you wish to use, The Social Services can help you with it all!
Instagram, Facebook, Twitter, LinkedIn, Pinterest, Youtube, Tumblr, WhatsApp and TikTok. This is not an exhaustive list but they are the most common platforms for driving business traffic.
We understand that business is dynamic and flexibility is very important to many business owners. We realise that being tied to a contract does not serve our clients well.
The Social Services gives you the flexibility and freedom to cancel at any time with no additional charge. There may be some exclusions to this, such as charges for any additional work that has been authorised.
If a viewer of a post leaves a comment of sends a direct message to your business social account, The Social Services media managers are able to respond professionally and in a timely fashion. In the majority of cases, this is handled independently and enables you to focus your time and attention on running your business.
In some cases, it is important to be aware (especially if the comment or question concerns your business operation), we ma and will if necessary seek clarification on certain points, to ensure we are providing accurate responses. We do learn as we go of course, and the more time we work together, the easier it will become to manage these responses without the need for your input.
Responses to messages and comments is very important for your brand and we take that very seriously. It is our job to help your business succeed on social media, so we will always work in the best interests of your business.
One of our consultants will have an introductory video call with you. The consultant will ask a few questions and begin to profile your case and give you an overview of what to expect from The Social Services.
Your consultant will then produce and share the proposal for managing your social media marketing and outline the recommended strategy.
If you are happy with the proposal, we can then proceed to prep your account, creating ideas and posts typically within a week.
If you would like to engage with one of our consultants, hit the contact us button at the top and bottom of this page!
We look forward to working with you.
Your business needs social media.
Your business needs The Social Services.
It all starts with a chat...
A little bit of background
One of our media consultants will connect with you on a video call. The idea is to get to know each other a bit.
You get to learn about us and we get to learn about you, your business, your customer demographic and most importantly, what your objectives are for social media in your business.
Understanding your business
Remember, Social Media is itself a representative of your business; a vocal and visual identity of your brand. Your Social Services consultants will take a keen interest in your business in order to help develop a working profile of your business identity and of your ideal customer base.
This helps our media team to best be able build a marketing strategy
Choosing the right package
Your Social Services consultant will help you understand which package is best for you. We have standard, fixed price bundles that you can choose from, or we can adapt one of our bundles to your needs and budget.
This often depends on how many social media platforms you plan to engage in, how often you want posts to be published, the response to viewer comments and questions, and the type of content that you want to post.
Our goal at the Social Services, is to help you get the most out of your social media. So we will always be flexible to help ensure you have a package that suits you.
Time to get creative
Your consultant will by now already have lots of ideas about how to best present your brand on the media platform(s) of your choice and will begin to produce some enticing, engaging content for you to review.
With some guidance from you, together we can quickly think about...
Going Live!
With a plan in place and a strategy agreed, we will start to post your new content at agreed times and intervals.
Awareness and Growth
The Social Services focus is on organic growth. Our belief is simple; it is not about the numbers of followers, it is the quality of followers you have.
Some agencies may tell you that they can get you millions of followers and how good that looks. But, lets break that down with some home truths...
More often than not, a large chunk of those millions of followers are often paid to follow. They are not following you because they care about your brand or because they are interested in your product.
The simple fact is what you really want is customer engagement and follower value. Followers who love your business identity, who are interested in and engage with your business and what you do. It is these followers that we (you) are truly after.
Reporting
All* of our packages have some level of reporting. It is how you know that the money your business is putting into your social media presence is having an impact of not.
*The level of detail of the reporting is dependent on your package.